For Muslim women across the country, modest fashion has come a long way in the past two decades, with new offerings popping up each year. Fashion marketplace ASOS now has its own modest fashion range, and hijabi-founded businesses like Haute Hijab, Vela Scarves and Veiled Collection offer styles in neutral shades and materials for any occasion and climate.Charlotte-based business Unheard of Hijabi is the newest brand to cater to Muslim women, selling everything from avant-garde head scarfs to ultra-versatile sweatskirts on its digital storefront, combining modest fashion and streetwear for a Y2K feel.